Mort Says: 'We Don't Want To Do A Leeds'
Chris Mort is not willing to put the future of the Toon at risk by spending outlandish amounts of money in pursuit of success as he doesn't want to run the risk of sending the club down the same road as Leeds: 'We don't want to do a Leeds. It doesn't make sense,' Mort told The Sun. 'This club had £100million-worth of debt which has now been cleared and it would be foolish to stretch it beyond its limits.'
Recently Kevin Keegan had said he would be unable to break the Toon into the top four, and Mort has backed Keegan on his thoughts and called for expectations to be kept realistic, he added: 'I thought Kevin's comments were quite sensible.
'I'm not sure what people's expectations are but I don't think most Newcastle fans would be greatly surprised by what he had to say.
'There are those who are naturally optimistic but it does no harm to come out with some realism and say that if we get fifth we will have done well. He's right.
'I wasn't taken aback by Kevin's comments. He says what he feels. We have just come out of a relegation battle so you can't have people surprised when the manager says we aren't going to get into the Champions League.
'This is a long-term building project and we are very happy with Kevin.
'He's a very enthusiastic character who has got the team playing good football.'
Any club that puts there long-term future at risk by spending wild amounts of money for instant success deserves exactly what they get, these things take time so as long as Keegan is given time and the fans remain patient and realistic in their aims something good can be build.
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